The Internet of things (IoT) will likely be one of the most powerful accelerators for digital transformation in our industry. That said, we at IDC predict that the worldwide IoT market will grow... View More
There are a few things that seem to be constant in my life: I’ve got my first cold of the Winter just a few days before I head off on holiday, and I'm writing this post at my kitchen table right... View More
Organizations have been dealing with digital technologies for decades, but the last five years have seen some remarkable leaps in capabilities that led directly to cost reductions and vast increases in... View More
The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth
